So I was channel surfing and chanced upon Kimora: Life in the Fab Lane, the ex-model turned high-fashion billionairess, on the Style channel. She decided to see about reducing her carbon footprint by consulting with a Green Coach. It turns out that Kimora's carbon footprint is around 27 whereas the average is 7. So her house is so large she probably gets lost and she has a fleet of cars and planes. Perhaps this is why she's above the average??? Anyway, I had to laugh. All of us trying to do the frugal thing are so outweighed by her excess. And, I've been reading the story of Stoneyfield Yogurt and how they've made it their mission to be Carbon Neutral so that their carbon footprint is at least mitigated by alternative pro-earth choices. I'm impressed that their green ways have been profitable and beneficial. It seems that going green and being frugal go hand in hand.
I've been considering how to make our business more green. We can do a lot to help people reduce their expenses and carbon footprint but giving them the tools to work remotely and go paperless.